Just another web developer in Bolzano

Hi, my name is Riccardo Di Curti. I’m a web programmer in Bolzano, South Tyrol. I work as a freelancer and develop websites, ecommerce, apps and custom programming, and I have been doing it for more than twelve years. websites, ecommerce, apps and custom programming.

To tell you the truth, I wish I would be more precise and tell you that my entire professional universe is between the qualifications fullstack engineer and wordpress specialist. But studying the queries I found out that the qualification of “web programmer in Bolzano” was the most common, so I used it to introduce myself.

Regardless of qualification, the services I offer my clients are a true reflection of the way I have developed my career. I started out creating websites as a freelance web programmer, moved through the world of communications agencies and through experience in a multinational corporation I got into the all-around coding business. Along the way I learned how to manage as best as possible time and deadlines and how to get the best out of teamwork for my colleagues and me.

In my daily work I write in PHP, JavaScript and Python. Completing the toolbox I use every day is knowledge of frontend (jQuery, Vanilla JS, React, Vue JS, GSAP), backend (Laravel) and CMS (WordPress, Shopware, PrestaShop) technologies. On top of that, I treat AI as an engineering tool: I bring AI-assisted coding and agentic workflows into real development pipelines the way enterprise teams do, to move faster on production-ready code while keeping a human firmly in the loop on quality and security.

Where did I learn to be a web programmer in Bolzano?

I took my first steps as a freelancer managing projects completely independently and maturing the ability to complete my work with punctuality and accuracy. I worked for small local businesses and thus I was able to understand their needs creating solutions that would fit their requests.

This experience led me to join Genetics Group (now EOC). Although I entered as a junior, I had the responsibility for all web development operations from day one. Working in a multidisciplinary team, I learned to look at the process of creating a website as a vertical activity. A part of a larger process of creating a brand identity, involving different activities and professionalism.

Then I moved to Würth Italia team as a frontend developer, aggregated with a team of forty digital professionals with vertical skills in Digital Marketing, E-Commerce, E-Procurement and development. It was a different work environment that allowed me to come in contact with different professions and broadening my horizons.

After that I joined MotorK. I started as a senior Fullstack Engineer in a professional services team, building websites for the automotive retail sector from custom layouts provided by the design team, working at both the backend and frontend level and handling bug fixing. Over time I grew into a Team Leader role, and more recently I moved to the product team, where my focus shifted from individual client sites to the platform itself.

A degree built on the things I care about

Alongside my professional path, I earned a bachelor’s degree in Computer Engineering. My thesis, “Architecture for the Static Publishing of WordPress Sites: Security, Performance and Sustainability,” brought together many of the topics I care about most in this craft: making WordPress faster, safer and lighter to run. It is also, in a way, the foundation of the very site you are reading, which is built on a headless, statically published WordPress architecture.

The most recent online courses I have taken:

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How has being part of the WordPress community made me grow as a freelance programmer?

It is not only because of its performance and technologies that WordPress has become the CMS of choice in my career as a freelance programmer. A vibrant community of professionals is active around this software, and I approached it very early in my career, starting to attend the main Italian and European WordCamps. Over the years I have taken part in WordCamp Europe in Berlin, Turin, Basel and Krakow, and in the Italian WordCamps of Bologna, Turin, Milan and Verona.

The atmosphere I breathed at these events, and the value of the things I learned by attending them, gave me the conviction I needed to start a Meetup in my own city. That experience grew over time and led me to become an organizer within the wider Italian community of this incredible content management system.